In article , Craig Stillman
wrote:
> All the dealers in my area (Philly) tack on a decor package to every Hyundai
> they sell. The package usually costs about $1200-$1300. Why do dealers do
> this? Is this a directive from Hyundai or just a way to boost their bottom
> line?
Almost all dealer-installed options are at least 75% profit, sometimes
closer to 90%. My guess is that they are making a grand or so on it.
Just tell the dealer you're not paying for it, and they should find you
a car without it. "Since it is dealer-installed, I'll just wait until
you get another car like I want, and then you simply don't install the
package on my car." Chances are very good that they will simply give
it to you for free. After all, the longer they make you wait, the more
of a chance there is that you'll buy somewhere else.
If they go for it, be sure to track down and thank the last few Hyundai
owners who bought from that dealer, as they're the ones who paid for
your "decor package."
--
Jerry Kindall, Seattle, WA <http://www.jerrykindall.com/>
2003 Chianti Red Elantra GT
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